Community Brand

ZAG Skis is coming to Paris: a pop-up store dedicated to the mountains in the heart of the capital

Chloé Mousset


ZAG Skis is coming to Paris: a pop-up store dedicated to the mountains in the heart of the capital ZAG Skis is coming to Paris: a pop-up store dedicated to the mountains in the heart of the capital

Spring skiing

ZAG Skis is taking a long-term approach, operating from early March through September, with its pop-up store located at 28 Rue des Écoles in Paris’s 5th arrondissement.

(Re)discover the story behind ZAG. Behind every pair of skis lies a story, expertise, a team, and a shared passion. Our pop-up store in Paris offers you a unique experience: a total immersion in the world of the ZAG brand, just like in Chamonix! Come chat with our team and relive your best skiing memories together before summer arrives!

The Chamonix Lab... in Paris

We often talk about the ZAG Lab in Chamonix, the workshop where our team designs and tests future skis on the Brévent, the Flégère, and the Grands Montets. Today, for the first time, we’re giving you a sneak peek right here in Paris! Blueprints, drawings, prototypes, materials… you’ll get to see everything that defines the DNA and quality of our skis.

It’s also a chance to meet other freeride, backcountry, and outdoor enthusiasts. The cherry on top? We’ll even be hosting spring après-ski events in Paris.

Interested? Check out our social media pages and sign up for our newsletter to learn more.

Our 2025–2026 Collection

Previous Next