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ZAG Skis is coming to Paris: a pop-up store dedicated to the mountains in the heart of the capital

ZAG


ZAG Skis is coming to Paris: a pop-up store dedicated to the mountains in the heart of the capital ZAG Skis is coming to Paris: a pop-up store dedicated to the mountains in the heart of the capital

Spring skiing

ZAG Skis is taking a long-term approach, operating from early March through September, with its pop-up store located at 28 Rue des Écoles in Paris’s 5th arrondissement.

(Re)découvrez l'histoire de ZAG Derrière chaque ski se cache une histoire, un savoir-faire, une équipe et une passion commune. Notre pop-up store à Paris vous offre une expérience unique : une immersion totale dans l'univers de la marque ZAG, comme à Chamonix ! Venez discuter avec notre équipe et revivez ensemble vos meilleurs souvenirs de ski avant l'arrivée de l'été !

The Chamonix Lab... in Paris

We often talk about the ZAG Lab in Chamonix, the workshop where our team designs and tests future skis on the Brévent, the Flégère, and the Grands Montets. Today, for the first time, we’re giving you a sneak peek right here in Paris! Blueprints, drawings, prototypes, materials… you’ll get to see everything that defines the DNA and quality of our skis.

It’s also a chance to meet other freeride, backcountry, and outdoor enthusiasts. The cherry on top? We’ll even be hosting spring après-ski events in Paris.

Interested? Check out our social media pages and sign up for our newsletter to learn more.

Our 2025–2026 Collection

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