Our Ambassadors
Lines into culture.
Together, we shape ski culture.
A ski becomes something real the moment someone points it down a serious line. The skiers here take a ZAG shape onto the steepest snow and turn it into a way of skiing that others want for themselves. A shape becomes a style. A style becomes a culture. We shape the skis. Skiers shape what the skis mean. Both keep pulling each other forward, one big line at a time, the kind that stops a whole chairlift to watch.
For Culture
The Names on the mountain
Different home mountains, one way of skiing.
Mathis Dumas
Laurent De Martin
Anselme Baud
Mia McNab
Tristan Brown
Enak Gavaggio
Leoni Zopp
Victor Lourdel
Anthony Cot
Helias Millerioux
Maud Vanpoulle
Julien Colonge
Pierre Guyot
Pierre Hourticq
Kevin Guri
Baptiste Leprince
Nell Duvillard
Bernie Rosow †
Matthias Girault
Bastien Verdet
Sandy Tschofen
Simon Charriere
Franck Bernes
Elisa Sorbier
Community shapes back.
The community shapes us, too.
A ski is finished when it ships. The brand never is. Everyone who skis ZAG, argues about it on the lift, and pushes it down something steeper keeps shaping what the name stands for. We watch what happens out on the snow, and it changes what we build next. That is the loop, open to everyone who skis with us. We shape the skis. The community shapes the brand. Both keep going as long as someone is still pointing a pair downhill, grinning at the bottom.
